Dealer Partner Programs

Training Programs For Your Dealership

Turnkey motorcycle safety training that drives traffic, builds customer loyalty, and leverages manufacturer incentive programs. We provide everything—you get the customers.

Dealer training programs - motorcycle safety courses drive showroom traffic and customer loyalty
100%
Turnkey Delivery
8+
OEM Incentive Partners
CPMI
Certified Instructors
$0
Upfront Investment

Set Up Training Programs at Your Dealership

Training is the tool that drives traffic. Customers who take safety courses at your dealership become loyal buyers. They return for service, accessories, and their next bike. Let us show you how it works.

We handle everything
No staff training required
Manufacturer incentive eligible
Schedule Dealer Consultation

15-minute call to discuss your dealership's goals

Choose Programs for Your Customers

Each program is designed to serve a specific dealer objective. Mix and match to create a complete customer lifecycle training strategy.

Basic Rider Program - Dealer training program by Ride Fear Free
Customer Acquisition
Drive New Customer Traffic

Basic Rider Program

The entry-level program that brings new riders to your dealership. We provide everything—instructors, motorcycles, gear, and materials. Your customers leave confident, licensed, and ready to buy.

1 Day Program

We Provide

  • CPMI certified instructor
  • Training motorcycles provided
  • All safety gear included
  • DMV license waiver (most states)

Dealer Use Cases

  • New customer acquisition
  • First-time buyer incentive
  • Purchase package add-on
  • Community engagement events
Advanced Rider Program - Dealer training program by Ride Fear Free
Customer Retention
Reward & Retain Customers

Advanced Rider Program

For your existing customers ready to elevate their skills. Police-level techniques, emergency maneuvers, and confidence building. A perfect loyalty reward or purchase incentive.

1 Day Program

We Provide

  • CPMI certified instructor
  • Advanced range exercises
  • Police-level maneuvers
  • Emergency response training

Dealer Use Cases

  • Customer loyalty rewards
  • Purchase incentive programs
  • Service department upsell
  • Customer appreciation events
Returning Rider Program - Dealer training program by Ride Fear Free
Market Expansion
Recapture Dormant Customers

Returning Rider Program

Target the millions of lapsed riders in your market. This program rebuilds confidence for riders returning after years away. Bring them back to your dealership and back into riding.

1 Day Program

We Provide

  • CPMI certified instructor
  • Skills assessment included
  • Customized training approach
  • Modern technique updates

Dealer Use Cases

  • Re-engage lapsed customers
  • Target dormant market segment
  • Pre-purchase confidence builder
  • Database reactivation campaigns
Private Coaching - Dealer training program by Ride Fear Free
Premium Service
VIP Customer Experience

Private Coaching

One-on-one instruction for your premium customers. Completely customized training that reflects the high-touch service your dealership is known for. Perfect for corporate clients or VIP buyers.

Flexible Scheduling

We Provide

  • Dedicated CPMI instructor
  • 100% personalized attention
  • Customer-specific goals
  • Any motorcycle type

Dealer Use Cases

  • VIP customer packages
  • Corporate fleet training
  • Premium purchase bundles
  • Executive customer service

Manufacturer Incentive Partnerships

Many OEMs offer co-op funds or customer incentives for training. We help you maximize these programs.

BMW
Triumph
Indian
Kawasaki
Yamaha
Honda
Suzuki
Ducati

Ready to Offer Training at Your Dealership?

Schedule a consultation to discuss which programs fit your dealership's goals, your market, and your manufacturer relationships.